I refer to decor packages a lot in this post, a guide to which can be found here. I have substituted "Post-Bankruptcy" for a recently unearthed semi-official name, "A Fresh Experience".
One day in June I noticed that my favorite local Winn-Dixie had gotten a new coat of paint. Time constraints meant I couldn't go inside, but the glimpse of the outside filled me with dread. My favorite decor packages are A Fresh Experience and Transformational, expensive and premium feeling packages rolled out post-bankruptcy but pre-SE Grocers acquisition. The Palm Bay West Winn-Dixie was one of the latter, being a rare Transformational store. But the paint put a bad feeling in my gut. It carried omens of Down Down. A month later I'd make my way out to this store again, and...
Winn-Dixie has a bad habit, at least in my opinion. By this point, it seems most of the remaining Marketplace decor stores are going to stay that way, until either more competition comes to town, or the lease runs out. So, most of those sit, while Winn-Dixie takes the initiative to remodel their newer stores, already equipped with the perfectly modern A Fresh Experience, Transformational, and Green Interior decors, and remodels them to the Down Down package, which I've always felt came off as a little cheap. It's grown on me, but I still prefer A Fresh Experience.
This store was previously what was known as a "Transformational" store, and that package can be seen in an old Albertsons Florida Blog post, from way back in 2015, just under 3 years after the decor was installed. Transformational was never a common decor package- Transformational remodels were expensive, something a cash-strapped, freshly non-bankrupt Winn-Dixie couldn't really deal with. A few failed attempts at cheapening the decor package would give way to it's retirement in 2014